When we were first asked by a city manager to design and execute their citizen survey, we paused to lean on our experience in the business world. With a review of their previous survey (and others like it) we created a new plan to…

• Give them 4x the insights in half the length of their prior survey
• Make it easy for people to take
• Design it for mobile (because 50%+ would take it on their phones)
• Give flexibility in how the survey was distributed
• Eliminate cheaters or ballot stuffers
• Create a process to rapidly develop a great survey with less effort
• Provide powerful, intuitive results in a dashboard that allows for exploration

The end result was CityPOV, a powerful citizen survey designed for success. It’s a tool built to help city leaders intuitively prioritize and focus their limited resources.  

And with its low price it’s easy to do annually to adjust priorities and track progress.